Measuring Up: Yandex Vs. Google

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Measuring Up: Yandex Vs. Google

A couple of weeks ago, I stumbled across an article that talked about the European search engine, Yandex, and it led me to take a closer look at them. It’s probably been about a year since the last time I poked around in there the change was impressive, if not entirely satisfying.

The first thing to do, of course, is to switch to the English version, which is easily accomplished by clicking on the small flag icon in the footer and selecting UK English. Doing this, I steeled myself for what I expected to be a Google Translate-like mish-mash of near-English.

I was pleasantly surprised to see I was wrong. The English versions of their pages was every bit as good as Google’s… to the point I could easily believe it was written by an native English speaker. So that was pleasant surprise #1. Note: they also offer French, German, Russian, Ukrainian, Belarusian, Tatar and Kazakh. So far, that’s all.
Pleasant Surprise #2

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NOTE: This just the teaser… please drop by search news central for the full story!

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