Manufacturer sites dependent on content websites to catch consumer before they decide, reports Kantar study

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London, United Kingdom (PRWEB) August 16, 2014 Manufacturer websites play a limited role in the early stages of the car buying process as consumers favour automotive content sites. A study recently concluded by Kantar for Auto Trader suggests that more than half do not go to a car maker’s website in the first 30 days […]


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